Dining 'fully booked' for Ambiente 2011
Ambiente, the key consumer trade show of the year is set to be a belter for Dining, as the show reports once again being fully booked in this sector for the forthcoming show in February.
The five day show, which showcases Dining as one of the three broad categories along with Living and Giving is being marketed under the slogan 'Coming Home' to signify the importance for the show to the consumer good industry and the assurance that Ambiente brings together the real 'hub' of the consumer marketplace with its 4'500 exhibitors.
This year sees the show focus on the home and its contents as a place of comfort, a place of sociability and a general trend to return to traditional values.
The range of products on offer at Dining is unique across the world in its diversity, which is what makes the fair the international industry highlight of the year.
"In 2011, the leading international fair Dining will be reaffirming its role as the industry's most significant event", said Thomas Kastl, Director Dining.
"We will be welcoming all the big names the Dining market has to offer, thus creating a unique global product and communications platform for our visitors. So far, 2,050 exhibitors have already registered for Dining, which means we have reached last year's level", Kastl continued.
The international Dining community is due to meet in the eastern section of the Frankfurt Fair & Exhibition Centre. For five days, Halls 1 to 6, 10.2 and 10.3 will be characterized by innovations, trends and product developments for the table, kitchen, houseware and gourmet gifts segments.
Above and beyond this, the leading fair will be extending its range for the growing contract business market. Many Ambiente exhibitors have identified the contract business as their target group and will be meeting buyers in Frankfurt am Main.
The Jan / Feb issue will contain a full and comprehensive preview for Ambiente 2011. Please do get in touch should you have anything of interest to us for our show preview.
www.ambiente.messefrankfurt.com
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