Laura Ashley launches new tableware
At Ambiente 2017 Laura Ashley has unveiled its new licensed tableware with Wegter
The debut range of Laura Ashley’s licensing agreement with Wegter will launch at Ambiente 2017.
Wegter has more than 100 years experience in the development, production and sales of porcelain, pottery and glassware for kitchen and tabletop.
The licensing agreement with Laura Ashley will deliver a first range, Blueprint Collectibles – featuring six patterns inspired from the Laura Ashley archives.
“We were looking for a partner who would be able to create a collection for the European market while keeping the quintessentially British feel of the Laura Ashley brand,” says Poppy Lawton, licensing manager.
Renowned for its quintessentially English prints across both fashion and home, Laura Ashley boasts thousands of patterns and artworks in its archives, and as such, has an established and extensive licensing programme. Dutch Rose, Wegter's own brand, will also be on show on the stand.