Gifts Today magazine

AMBIENTE PREVIEW: Wedgwood

Discover what exciting new ranges and extensions Wedgwood will unveil at Ambiente 2016, which takes place February 12-16, 2016

Wedgwood will have plenty of new offerings on WWRD Stand in Hall 4.1.

This year at Ambiente, Wedgwood will pay tribute to timeless expression with the launch of Vibrance, a fusion of style and functional design for the contemporary living space.

Reflecting current interior trends, the collection pays tribute to past, present and future through colourful tableware and unique giftware. Designs are directly inspired by the Wedgwood archive, with floral elements re-drawn and updated from the impressive 250-year library contrasted with modern, directional stripes. Skilfully engaging a riot of different hues, colour is key in this collection as turquoise contrasts with black, white and gold. 

The accessories collection comes in four distinct hues – deep magenta, canary yellow, rich tangerine and bright turquoise blue – all highlighted by gold mica detailing and finished with a decadent hand-gilded banding. 

Meanwhile, the fine bone china and lacquer giftware range, from picture frames and lidded boxes to trays and vases, combines striking geometric designs, luxurious gold, and bold blocks of colour on pared-back, functional shapes. 

Also in 2016, Wedgwood celebrates fruit tea with four loose leaf blends released in support of the new Tea Garden teaware collection – think delicate floral designs against bright colour backgrounds on tea cup & saucer sets and mugs, as well as an elegant glass teapot and ceramic serving tray. 

The Gilded Muse collection takes cues from the fashion world, with striking tableware and ornamental pieces, all embellished with contemporary graphic versions of iconic Wedgwood designs in glamorous gold and white. 

Also on display will be the Blue Bird relaxed dining collection, understated chic in shades of blue with intricate floral decoration and its namesake, the bluebird. The collection features tea and tableware for the modern home.

Discover Wedgwood at Ambiente in Hall 4.1 Stand D05 www.wwrd.com

Ambiente 2016
As a barometer of current trends and a platform for ordering and for design, Ambiente continues to be one of the major highlights of the year, delivering more than 4,800 exhibitors from 95 countries.

For five days, from February 12-16 2016, and across 328,400 sqm of floor space at Frankfurt am Main, exhibitors will once more showcase their new products and innovations to more than 135,000 visitors from 152 countries.

Divided into three main product areas – Dining, Living and Giving – Ambiente spans the entire range of consumer goods that relate to dining, kitchen, housewares, luxury foods and gifts.

The Dining segment is the biggest you will find anywhere – across 16 halls showcasing 2,200 exhibitors covering everything from the premium sector up to volume business.

The Table section includes Table Prestige in Hall 4.1 featuring the finest porcelain and ceramics with brands such as Herend, Lladro, Moser, Lenox, Rosenthal and Wedgwood; Table Contemporary, also in Hall 1, delivering design-led suppliers such as Alessi, Asa Selection, Eva Solo, Georg Jensen, Stelton and LSA International; Table Daily Life in Halls 4.2 and 6.2 showcase companies like Bonna, Libbey, Pasabahce and Bormioli Rocco; and Table Top Trade in Halls 6.2 and 6.3 is all about bulk buying with suppliers including Gibson Overseas and Wrzesniak Glassworks.

This year, discover the return of German porcelain factories, Meissen and Hochst, as well as the debut of French porcelain brand Faiencerie de Gien.

Also new this year is the Ethical Style Guide, a directory aimed at helping visitors find suppliers who operate in accordance with ethical and/or ecological criteria.

Find out more about Ambiente in our extensive Ambiente 2016 Guide in the Jan/Feb issue of Tableware International.


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