Gifts Today magazine

Spotlght your products at Ambiente 2017

Ambiente 2017 offers product spotlights for all exhibitors with the Ethical Style Guide, Speed Dating and the Contract Business Guide

Sustainable products distinguished by outstanding design, remarkable product presentations and utensils for professionals – Ambiente from 10 to 14 February makes it easy for companies to present outstanding new products with creative, design-oriented and innovative exhibitors being invited to apply for inclusion on several different platforms.

“Manufacturers wanting to present their new products to an audience of professionals, especially those from outside Germany, exhibit at Ambiente. Therefore, entering such products for special presentation opportunities, such as Solutions and Design Plus, the Ethical Style Guide, Speed Dating and the Contract Business Guide, is an excellent way to reach trade visitors and the press”, says Nicolette Naumann, Vice President Ambiente.

Ethical Style Guide
Products and product lines made and marketed in accordance with sustainable and / or ethical principles are very welcome in the Ethical Style Guide of Ambiente.

Manufacturers are invited to apply for an entry by 17 November 2016. A jury of eight experts will judge all applications. The guide not only structures the sustainable products to be seen at Ambiente in seven different categories but also lists and provides the locations for all participating exhibitors, who are also marked with a special sign on their stands.

Consumer awareness of the interaction of ecological and social aspects is growing. With the Ethical Style Guide, Ambiente is catering for this need for the second time, bringing greater clarity to a highly fragmented market segment and sending out a clear signal to the international consumer-goods stage.

Further information and the entry form can be found at

When representatives of the international media pay rapt attention to three-minute presentations and then ask questions about these innovations for two minutes, you can be sure that Speed-Dating@Ambiente is on the agenda.

On the Sunday of the fair, 12 February 2017, Ambiente exhibitors can take advantage of this effective way of attracting attention to their products in three thematic blocks for the fifth time running. The themes for 2017 are:

9.30am Everything relating to handbags

10.45am Everything that belongs on the wall

12pm Everything that belongs in the household

Messe Frankfurt is accepting entries, which should be sent to, until 6 January 2017. The choice will be made on a first come, first served basis.

Contract Business Guide
Customising, high-grade complete solutions and innovative concepts are the predominant themes in the contract-business world. The areas of application are many and varied with restaurants and firms of lawyers being just two common examples. Decision makers, such as planners, come to Ambiente to gather information in the Giving, Living and Dining product segments.

To give them a better overview, the world’s leading consumer-goods fair is offering a special Contract Business Guide for these visitors; and exhibitors are invited to apply for a place in the guide by 15 November 2016. To this end, they must submit at least three reference products with details of the products used.
Application should be sent to

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