Gifts Today magazine

BLE announces new educational offerings

Brand Licensing Europe has teamed up with SPLiCE  to present a new series of panel discussions at the upcoming licensing show in London

BLE has teamed up with The Society of Product Licensors Committed to Excellence (SPLiCE) to present a new series of panel discussions in the Licensing Academy this year. It is the first time SPLiCE has brought its insights to BLE, and the first time some of its members have been represented at the event.

The three panels will address Anti-Counterfeiting; Social Accountability and Direct to Retail. The panels break new ground for BLE and promise to offer fascinating and important discussion about issues that affect us all as consumers and as licensing professionals.

Kimberly Kociencki (pictured), CEO at SPLiCE, told us: “For years now we have been sharing best practices in the US. It’s a significant pleasure to be opening up the floor at BLE and to the European Licensing Industry.”

Kimberly will moderate the 45 minute sessions which will feature top level presenters, and host a question and answer opportunity at the end of each.

The programme runs as follows:

Tuesday 13 October
• 2.15pm Anti-counterfeiting roundtable – featuring experts from the United Nations Office on Drugs and Crime, World Customs Organisation, World Trademark Review and 24IP.
• 3.30pm Social Accountability – featuring brands and industry thought leadership including Insight Licensing Services.

Wednesday 14th October
• 2.15pm Direct to Retail – featuring brands and retailers including Chupa Chups, PBS, and Sainsbury’s.

Darren Brechin, BLE Event Director, said “We are delighted that SPLiCE is bringing such eminent speakers and lively debate to Europe. The topics are new for BLE and we can look forward to top level discussions that will offer a new level of insight and expertise for our visitors.”

About BLE
Now in its 17th year, Brand Licensing Europe takes place from 13 – 15 October 2015 at London’s Olympia and will feature over 300 leading brand owners showcasing more than 2,500 brands, characters and images.

To follow the recently launched blog visit www.thebleblog.com. Follow us via Twitter @bleurope or Facebook at https://www.facebook.com/brandlicensingeurope for the latest show updates. To register your interest in the event please visit www.brandlicensing.eu, registration opens later this month.






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