HOMI will start day earlier
Italian lifestyle fair HOMI responds to consumer demand for next edition
The Italian lifestyle fair HOMI, which is due to stage its second edition in September, has announced that it will open a day earlier, on Saturday September 13.
In order to satisfy the requirements of trade professionals further, organisers Fiera Milano, have decided to stage the event over an entire long weekend, opening on Saturday 13 September and closing Tuesday 16 September.
HOMI’s innovative format has aroused the interest of an increasing number of Italian and international businesses, so it fully deserves a time format that is perfectly in line with the needs of both the companies exhibiting and the potential visitors, says Fiera Milano. For this reason, a decision was made to open the show one day early.
Promotion of the exhibition is also gaining momentum on the international scene. HOMI has been presented to the French and German markets… markets that are especially sensitive to the offering of style for the home.
The lifestyle fair is preparing for its debut in Russia, from 15 to 18 October 2014, at the Crocus Centre in Moscow, concurrent with the Saloni Worldwide Moscow.
HOMI Russia will be staged during ‘Design Week’, when 50,000 buyers will be descending on Moscow from all over the world.
The next HOMI is being staged at Fiera Milano from 13 to 16 September 2014. www.homimilano.com