Gifts Today magazine

Homi Moscow 2015 ends on high note

The Moscow edition of the lifestyles exhibition ended its second edition with a 19 per cent increase in visitors

With a 19 per cent increase in visitors for a total of 9,704 professionals in real numbers, the second edition of Homi Moscow, the Russian edition of the Lifestyles Exhibition organised by Fiera Milano in the Crocus Expo Center on Moscow, ran concurrent with the I Saloni WorldWide Moscow and with the Moscow Design Week.

The varied product offering dedicated to lifestyles at Homi Moscow successfully brought it to the fore as an important business opportunity and attracted Russian buyers despite the fact the market has been showing some uncertainty and a degree of economic instability due to the recent Russian-Ukraine crisis. 

This was possible partly thanks to the solid collaboration established with ICE-ITA, which performed a key role in facilitating Italian economic and business relationships with international partners, bringing to the event 36 VIP Buyers from across Russia and from adjacent countries.

With a focus on the Home Decor, Tableware, Textiles and Home Fragrance segments, Homi Moscow caters to designers, buyers, distributors, retailers, specialised retail stores, department stores, hotel and restaurant chains, architects and designers, by offering a collection of exhibition offerings, including two special areas: Homi Luxury Lifestyle, with a selection of the latest trends in the living sector and Homi Hospitality Design, dedicated to design objects intended for the world of hospitality and contract.

The positive performance of Homi Moscow 2015 lays the foundation for building the loyalty of Russian buyers and professionals, including for the Homi edition in Italy at Fiera Milano, from 29 January to 1 February 2016, where the Lifestyles Exhibition will present its complete offer of excellent products in the Italian style, which will continue to be very interesting for the Russian market and for countries in the geo-political area.

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