Bed, Bath and Beyond take on Eisch crystal
Bed, Bath & Beyond stores are to become the first national retailer to now feature Eisch Stemware nationwide.
The famed domestic goods American retailer will offer the company's 'Vino Nobile' and 'Superior' lines from the German glass company in 168 stores.
"Bed Bath & Beyond is one of the largest retailers of domestic goods in the United States," said Alan Zalayet, Partner of Eisch, and Managing Director and CEO of Eisch USA. "We are excited that more than 150 stores throughout the country are carrying our products. With their support, many shoppers will be able to purchase a terrific set of stemware for themselves or as a gift for their loved ones."
Special in-store displays will showcase the available products from Eisch. Each item offered will include a description of the product uniquely silk-screened on the surface of the glass. This will provide an attractive display and help consumers identify each glass more easily.
Bed Bath & Beyond will also carry a several Eisch Decanters, with each decanter is made of the highest quality lead-free crystal, and possessing the Eisch Glaskultur 'No drop effect' technology, preventing drops of wine from forming and falling from the decanter.
www.eisch.de
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