Gifts Today magazine

BHETA’s Homebase MTB declared ‘Invaluable’

BHETA’s Meet the Buyer event with Homebase in November enabled the retail group to find suppliers they wouldn’t have found otherwise

The British Home Enhancement Trade Association (BHETA’S) ‘Meet the Buyer’ event with Homebase which took place on November 26th was declared ‘invaluable’ by members of the Homebase buying team.

Caroline Bacon, Buying Manager at Homebase said, “BHETA has enabled us to find suppliers we were looking for whom we could potentially not have found any other way. The MTB concept is really good and today has been very successful in terms of opportunities for us to find new products.”

45 suppliers attended the BHETA MTB day on November 26th, taking part in 66 appointments with seven members of the Homebase buying team. The event which took place at the Holiday Inn in Milton Keynes focussed on housewares categories including cookshop, home accessories, SDAs, climate control, utility, laundry, cleaning, and home furnishing.

Each appointment comprised a product demonstration and a 20 minute interview. The emphasis was on innovation with a number of suppliers earmarked for follow up with a view to listing.

Will Jones at BHETA commented, “Many BHETA members have secured business through the Meet The Buyer format – with buyers and sellers under immense time pressure, this format is a win; win for all parties. We are delighted by today’s results which yet again prove that these events are a genuine opportunity for both BHETA members and for the retailers who take part.”

To find out more about BHETA’s Meet The Buyer days and other supplier / retailer networking events, please visit or contact, or member services at BHETA on 0121 237 1133.

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