New appointment at Joseph Joseph
Leading kitchenware brand Joseph Joseph appoints Don Turano as North American President as part of its overall US growth strategy
Joseph Joseph, a leading kitchenware designer and manufacturer, announced today that housewares industry veteran Don Turano has been appointed to the newly created position of North American President. Turano has more than 15 years of experience in the consumer goods arena, with a specialization in sales and marketing across multiple consumer vertical markets.
The new Joseph Joseph appointment is part of the company’s global business strategy, which encompasses reorganization of U.S. operations to support a greater emphasis on the American market. One of the most important goals of this restructuring is to further entrench the brand and its products into the daily lives of American consumers, who have increasingly embraced Joseph Joseph products since the company entered the U.S. market five years ago.
“The American market is a key component of our international growth strategy, and as such we will be further investing in the United States from an organizational and operational standpoint,” said Richard Joseph, Managing Director for Joseph Joseph. “The position of North American President was created to help define a specific channel and marketing plan and to lead our team here in the U.S. Don Turano is the ideal candidate for this position, and we are confident in his ability to successfully lead our efforts in North America.”
“I am honored to become a part of Joseph Joseph after admiring the brand for many years,” said Turano. “I have always had great respect for the company because of its ability to create fantastic products that appeal to a broad range of consumers, backed by a talented and passionate organization.” He went on to say, “I am very excited to help the company create a long-term growth strategy that will capitalize on core brand attributes while integrating a greater focus on understanding the distinctive wants and needs of American consumers.”
Under Turano’s leadership, Joseph Joseph will continue to introduce highly innovative products that will be further differentiated from the company’s products available in the UK and elsewhere. This will allow Joseph Joseph to specifically address U.S. household needs and enhance the everyday lives of consumers in their homes
About Joseph Joseph:
Joseph Joseph was founded in 2003 by twin brothers Richard and Antony Joseph. Since then, the London-based brand has become one of the fastest-growing companies in the worldwide housewares market, with undeniably functional products that embrace both good design and innovation. After initially studying industrial design, the twins pursued separate career paths for several years. Eventually, both brothers came together to work on designs for their father’s decorative glass worktop company, The Glass Company. Subsequently, the brothers founded Joseph Joseph following a suggestion from their father, with Richard serving as Managing Director and Antony serving as Design Director.
Selling to over 73 countries, from Australia and New Zealand to France and Panama, Joseph Joseph is now internationally recognized for producing some of the most stylish and technically innovative gadgets and tools available. Though its core focus is on kitchenware, the company also produces premium everyday tableware, storage and cleaning products.
Joseph Joseph’s unique ability to match form and function has earned the brand global recognition for its multi-award-winning designs. For more information, please visit www.josephjoseph.com