Gifts Today magazine

Messe Frankfurt Group reports record sales

Leading international tradeshow organiser Messe Frankfurt announces record sales of some €645 million

Messe Frankfurt is continuing to grow. The company is the leading international tradeshow organiser with its own exhibition grounds.

On presenting the Group’s preliminary key figures for 2015, Wolfgang Marzin, President and Chief Executive Officer of Messe Frankfurt, summed up: “We expect to generate sales of around €645 million – a new record for our company”.

Earnings before tax will be well over the €40 million mark. Marzin: “But we are expecting our result to be as high as it was in the past year.”

The figure then was €47 million. Adjusted for depreciation costs and financing costs, current EBITDA (earnings before interest, taxes, depreciation and amortisation) is €98 million. Consolidated annual net income will once again be more than €30 million.

Domestic sales have grown and consolidated sales are in the region of €400 million. This means that 57 per cent of Group sales – some €370 million in all – can be attributed to the company’s Frankfurt base. Operating business outside Germany has increased to €246 million.

As Wolfgang Marzin explains: “By expanding business substantially in our relevant growth markets, we now generate 38 percent of our sales revenue outside Germany.”

At the end of the year, Messe Frankfurt will have 2,297 active employees.

Dynamic event year worldwide with many new records
Messe Frankfurt's operating business was exceptionally dynamic, in part due to the rotation of events. As Detlef Braun, Member of the Executive Board of Messe Frankfurt, explains: “Many new records were set on our highly successful platforms during the event year”.

No fewer than 132 trade fairs and exhibitions were held worldwide, playing host to around 89,800 companies and more than four million visitors – more than ever before. A total of 86 events were held outside Germany, setting new records with around 48,000 exhibitors and over 1.7 million visitors. Braun: “In the future, we will continue to concentrate on what we know and what makes us successful: our core areas of expertise.”

As home to the flagship events, Frankfurt remains the permanent base for the company’s international event management. As Braun emphasises: “From here, we control our worldwide brand management and initiate ideas for our activities around the globe.”

Messe Frankfurt is taking the next steps in developing its exhibition grounds, with preparations for the construction of Hall 12 currently in full swing. Uwe Behm: “As in the past, we want to complete the construction project on time and on budget.”

Expansion of worldwide sector expertise and networking
Messe Frankfurt aims to continue growing and to hone its competitive edge on the market. 

Wolfgang Marzin sees the broad worldwide sector expertise as one of the corporate group’s most important success factors. The company wants to promote even more synergies within its portfolio, including the further development of established flagship events in Frankfurt. 

Marzin emphasised that this relates to areas such as security which have made Messe Frankfurt an established name around the world but which are not yet associated with its Frankfurt base. 2016 will see the Intersec Forum, a conference for networked security technology, taking place for the first time parallel to Light + Building.

Messe Frankfurt is extremely satisfied with the resounding success of its contribution to Expo 2015. This was the first time in the company’s history that it organised the German Pavilion at an international Expo. The pavilion was singled out for several prizes, including the Gold Award from the Bureau International des Expositions (BIE) for its theme-based design.

Summing up Messe Frankfurt’s strategic plans, Wolfgang Marzin stated: “With a very solid starting position and a strategic company orientation geared towards the long term, we are well equipped for the future and we will continue to concentrate on what makes us successful.”

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