Pillivuyt reveals new bilingual website
French brand Pillivuyt launches its brand-new bilingual website to better reflect its brand
Producing porcelain for hospitality and retail since 1818, French brand Pillivuyt has launched its brand-new bilingual (French/English) website (www.pillivuyt.fr
) to better reflect its brand.
The new website is not just a showcase for the brand and its expertise and heritage, but an ecommerce site for a selection of products available for delivery in France. Online catalogues, both for retail and the HoReCa industry, show the complete offer, while a News section delivers the latest.
The website overhaul is part of a more comprehensive digital strategy that also involves enhanced visibility on social networks.
The Pillivuyt porcelain factory has been in Mehun-sur-Yevre, central France, since 1818. The porcelain, whose paste is manufactured at the factory, is heated at a very high temperature (1,400C) to ensure excellent thermal and mechanical resistance and easy maintenance thanks to its non-porous enamel. Pillivuyt products meet both the needs of professional and non-professional users.