Gifts Today magazine

Pyrex extends its Hob Collection

Leading kitchen brand Pyrex will debut a collection of fabulous yet functional saucepans and frying pans at Exclusively Housewares

For almost 100 years, leading kitchen brand Pyrex has always strived to develop new and innovative products. 2014 sees the launch of their most exciting and inventive range yet: - Attraction, a collection of stylish yet practical saucepans and frying pans.

The Attraction range features market leading technology, which has never been seen before, and features a secure magnetised smart handle. This unique technology enables the smart handle to be easily and safely be clicked on and off. In fact, it is so safe to use only one handle is required when cooking.

Available in a stylish grey colour, which research reveals suits most kitchen styles, the elegant product is perfect for taking straight from the hob without looking imposing on the table.

Designed with the homeowner in mind, the rim of the pans are open, making it extremely practical for daily use and perfect for cooking everything from stir-frys to pasta dishes. The removable smart handles also mean the item is easy to clean reducing hassle for the homeowner after cooking and is also simple to store as the whole range stacks to just 22cm to optimise precious cupboard space.

The Pyrex Attraction range includes seven different products, including a frying pan, sauté pan, wok and product sets. Each item in the range comprises of forged aluminium which ensures the product is very light while providing has high thermal conductivity and heat capacity, meaning this high performance range will offer rapid and even heat diffusion. Additionally the whole range is reinforced with a high quality non-stick coating material, Wellburger, which doesn’t contain any lead or cadmium to offer complete peace of mind.

Safe with all hobs, including induction, and with an incredible ten year product guarantee, Pyrex Attraction is a product which can be depended on for years to come.

The Attraction collection from Pyrex will be launched at Exclusively Housewares 2014 – Stand 444, 10-11 June at the Business Design Centre, London – and will be available to stock from June. For further details contact the Sales and Marketing office on 01564 786 030

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